Canal Toys launches Studio_Creator 2 Video Maker Kit with TikTok stars Brent and Lexi Rivera – ToyNews

Canal Toys US marked the launch of its new Studio_Creator 2 video creation kit by partnering with TikTok creators Brent and Lexi Rivera to reach Brent’s 37 million social media followers.

The new kit has been developed to include everything kids need to be like their favorite influencers including a light ring and green screen that will turn any space into a personalized studio for kids to get creative. with digital content.

The launch follows a recent survey by Harris Poll which found that nearly a third of American and UK children aspire to become YouTubers or Vloggers. A similar study from the UK company First Choice showed that YouTube / Vlogger is not only the most selected career choice, but also found that the main reason for this focus is creative expression.

Brent Rivera is a 23-year-old popular content creator with online tracking on YouTube, TikTok, Instagram, and other platforms.

“We are delighted to include Brent and Lexi Rivera in our Studio_Creator 2 campaign. They embody everything Studio_Creator 2 is – get creative, have fun and create original digital content, ”said Bill Uzell, President and CEO of Canal Toys US.

The original bestselling Studio Creator Video Maker kit was released in the UK in August 2020 and has sold over 85,000 pieces to date.

Canal Toys UK is now launching the Studio Creator Deluxe Kit in the UK market, which includes features such as a larger tripod, larger green screen and more LED lighting functions. The company is also launching a new extension line, a Mini Selfie Light Ring. For later in the year, there will be a ‘Top Down’ Studio Creator Set.

Canal Toys has a growing international presence with offices in France, United States, England, Spain and Asia, and products sold in over 40 territories.

For more information on the entire Canal Toys range, please contact [email protected]


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