The best and worst things we’ve seen

In this digital world, you need video content if you want to elevate your brand. Even for personal use, video content remains king among all formats as it allows for easy understanding. You can say whatever you want in a short video and show viewers exactly what you mean with animated images. Unlike blog posts that take a long time to read and images prone to misinterpretation, a video works better overall. More importantly, it creates the most engagement because people love the videos. Luckily, we can all use an online video maker to edit and add effects to your clips.

Technology allows anyone to be a video content creator. We don’t need a degree in film and audiovisual with a free videographer to create stunning videos that make an impression. Today, even beginners can use this digital solution to tell their own stories. With so many free video creation tools, we are spoiled for choice. However, keep in mind that these tools are not made the same. If there’s one thing we learned using an online tool, you’ll find great software, but you can also get stuck with terrible one. Here we’ll reveal the best and worst things we’ve personally encountered during our mini-video awards.

The worst of the lot

Since we’ve been creating videos for a while, we’ve tried the full range of online video creation solutions. Unfortunately, some of them leave a lot to be desired. Let’s take a look at what some serious offenders have done that make us want to pull our hair out. Let’s go!

1. Print the dreaded watermark

Unfortunately, some free video maker tools say they are free. Unfortunately this comes with chains attached. It’s not completely free because you have to use the software company’s watermark for all your videos. How sad? We find this frustrating because:

  • We don’t want any logos on our videos other than our brand.
  • The watermark of another company will distract our viewers.
  • It’s just sleazy to say it’s free when it really isn’t!
  • False advertising is super irritating.

We realized that those fake-free editors that force watermarks on our videos don’t offer any real value. It’s just sad and frustrating because the word free becomes marketing spin. There are very few online video makers that allow you to use their tools without watermark for free. We suggest you go in search of these real gems!

2. Pay to use each feature

Another complaint that got on our nerves is paying for absolutely every feature. These videographers supposedly offer an “affordable” price, but this advantageous offer has hidden costs. If you want to use effects, sorry, but you have to pay more money. We find it infuriating that some don’t even offer free templates. It’s a huge waste of time. Free, in this regard, functions as a misnomer.

3. Having a headache from the interface

The biggest pet peeve we hate is a disorganized dashboard. When a free video maker does not offer a user-friendly interface, it is useless. How can beginners, amateurs, and enthusiasts create stunning videos if the software has a steep learning curve? In addition, some do not allow use on the go. It’s not practical to be rooted on a desktop to add changes.

The best of the best

Fortunately, the benefits far outweigh the negatives. We realize that while there are a few bad apples, there are still far too many excellent videographers that offer convenience. Let’s take a look at all the benefits they offer users below.

  1. Saves resources

Since an intense video has the power to keep your audience hooked on your content, you need a handy editor to add effects, transitions, etc. With a free video maker, you can easily achieve this without wasting your resources. This tool allows you to create a stunning visual masterpiece without breaking the bank. It offers free to use, no watermark.

Plus, since it’s easy to use, you can forego hiring a professional editor. You can also save your money since you don’t have to pay for expensive software licenses. With a simple online tool, you can use your laptop, desktop, tablet or smartphone, without needing to upgrade to a fancy computer or buy more memory.

2. Take advantage of ease of use

With an online video editor, you no longer have to sweat and stress over your projects. At the time, video editing could only be done with specialized equipment operated by trained technicians. However, innovations make it easy for everyone to profit from this profession, even without experience or skills.

Remarkable and useful tools come with an easy to use and super organized dashboard. All the tools are well laid out, so you can just click on what you need without worrying about it. Even children can use it! As a result, you save your time, effort and energy, allowing you to focus on other projects.

3. Provide beautiful customization features

Above all, your free video maker allows you to personalize your work, giving it your brand. Let your personality shine through with effects that add authenticity to your video projects. You can easily add the following:

  • Include relevant clips
  • Choose cool photos
  • Incorporate the musical score
  • Add sound effects
  • Provide smooth transitions
  • Use animations
  • Use voice-over stories
  • Put texts

Final conclusion

By choosing the right videographer, you can create a stunning piece of art that gets a lot of attention and engagement. Choose to work with a tool that offers the best qualities. Don’t waste your time with inferior video editors that complicate your life by loading up an arm and a leg for every effect you want to add. With good judgment, you can choose an arsenal of tools that make video creation and editing easy. Best of all, your final output will always be pristine, polished, and professional because your digital solution has it all.


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