What Hollywood can tell us about the online video maker
Suppose you are looking to create videos with a Online video maker that will gain an audience and impress your viewers. In that case, you’ll likely turn to Hollywood at some point to see how the pros use various editing principles in their work.
Indeed, cinematographers and directors in the film industry have been honing their skills for years to make moving images compelling and deeply immersive for viewers. If we are to create truly “pop” videos, in other words, we will have to learn from the masters of the trade.
Are you ready to jump in and have some extra fun? Good! Here are some things Hollywood can teach us about using an online video maker.
Have you ever noticed that certain lighting sources make you look bad or your video unprofessional? When you watch top YouTube and TikTok personalities at work, you’ve probably noticed that their lighting is always on point. It is not a coincidence : Without a doubt, lighting is one of the most important aspects of film and video production..
Without proper lighting, most people will look slightly “off” in the film. It’s even true for the best actors.
If you’ve ever noticed how exhausted you look on a typical Zoom call, for example, you already understand how bad lighting can make you look unflattering. Good lighting doesn’t have to be expensive; However, taking the time to make sure your videos are well lit can pay off in the long run.
Here are some ways to get good lighting on a budget:
- Experiment with light sources you already own. See which light sources make you stand out.
- Keep more light on your “good” side. (Most people have a “stronger” side of their face that looks better on camera.
- Ceiling lighting tends to be unflattering on screen; descending light sources tend to cast shadows on your face. Try to use lights at or around eye level while filming.
Every successful video has a story. Pay close attention and you’ll notice that even the small vines use a typical “story structure” to draw viewers into the world of the content creator. In Hollywood, these types of stories are called “three act stories” because they usually have a problem, a solution, and an outcome.
For example, let’s remember the most recent ad for a weight loss product that you saw. The main character began by being unhappy with his appearance. Then we saw that their exercise routine had paid off and they had swapped out their drab old clothes for some trendy new yarns. Viewers will see how much progress the person has made in their personal life.
The video depicted above may be as little as five seconds or less, but it will definitely tell a story. You’ve probably picked it up already.
It might not sound like it, but this brief description of weight loss fits the kind of story structure Hollywood specializes in. There is a beginning, a middle and an end: when we meet our hero, they feel depressed. However, things are not going well for them. By taking action, however, the person changes their life for the better. Watch any Hollywood movie and you’ll see the same basic narrative structure unfold. It’s the story of every Hollywood character, from Luke Skywalker to Forrest Gump.
And you can also use this kind of structure! When making a video with an online video maker, ask yourself what kind of story your video will tell. Does this show the public how your life has improved? People tend to reflect on stories and stories make sense of the world. A successful video should get viewers to follow the flow. In other words, we have to tell a story.
Have you ever burst out laughing in a Hollywood action movie when a character says something funny during an intense moment? Movies like “Star Wars” and “Indiana Jones” are full of them. At the level of the narration, these jokes or humorous asides are called “comic relief”. And Hollywood loves them.
Namely, the principle of comic relief suggests that people enjoy tension in specific small doses: we like to see blockbuster action movies because such movies are exciting without really putting ourselves in danger. But also a lot the pressure is stressful: when we are too stressed by a scene, we often feel anxiety. A barrage of anxiety is not that pleasant. The comedic relief creates a nice balance between these two states: we get the excitement of an action scene without the overwhelming pressure of relentless tension.
In other words, a gentle sense of humor can go a long way to clear the way for a serious topic. Finding this balance is not easy: we don’t want to be too jaded about specific issues. And rudeness rarely finds favor with a mass audience. But sometimes a funny phrase delivered at the right time can defuse tension on serious and even stressful topics. Humor can also make your story more relevant and show that you are both resilient and humble.
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So this is it ! These three principles of Hollywood cinema can help you get started with an online video maker. By using the right lighting, telling a compelling story, and using humor to defuse tension, you’ll be on your way to making videos that audiences love. When it comes to making videos, that’s half the battle!